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China Eastern

Brand Introduction

China Eastern Airlines Holding Co., Ltd. (China Eastern), headquartered in Shanghai, is one of China's three major state-owned aviation groups. It is also the first large state-owned aviation group in China to achieve public listing in both of its core businesses: air passenger transport and air logistics.

China Eastern operates a modern fleet of more than 800 aircraft and has built the country's largest internet-enabled wide-body fleet, leading the industry in both business and technological innovation. China Eastern is the global launch customer for the domestically manufactured C919 aircraft and currently operates the largest C919 fleet in the world, serving the greatest number of commercial routes with the aircraft.

As a member of the SkyTeam Alliance, China Eastern operates an extensive route network spanning over 1,000 destinations across 160 countries and regions, carrying more than 140 million passengers each year and consistently ranking among the world's top ten airlines.

For several consecutive years, China Eastern has been named one of the BrandZ Top 100 Most Valuable Chinese Brands by WPP, and has also ranked among the Top 50 Most Valuable Global Airline Brands by Brand Finance. The company has also received numerous domestic and international awards and honors for its operational excellence, service quality, and strong commitment to corporate social responsibility.

China Eastern attaches great importance to the development of a skilled workforce. It has established a national training base for highly skilled professionals and built a comprehensive skills development system spanning all positions including flight operations, cabin service, aircraft maintenance, and operations control. The company has actively participated in the WorldSkills Competition, nurturing medal-winning contestants such as Chen Yifan and Wu Jiani, helping China secure its first-ever medal in the Restaurant Service skill and promoting the transmission of skills and service innovation.